Freedom Hunters Episode 9: Tash Sefton

Tash Sefton Freedom Hunters

Anyone with a passing interest in fashion will have heard of my latest podcast guest, Tash Sefton. She is one of Australia’s most successful fashion entrepreneurs.

Tash started out her career in fashion manufacturing, and moved into a business role, overseeing production, manufacturing and buying for one of Australia’s biggest streetwear brands, General Pants.

But it was when she started a blog called They All Hate Us with her friend and colleague, Elle Ferguson, that work and life changed for Tash. Continue reading “Freedom Hunters Episode 9: Tash Sefton”

Five Steps to Style Fabulous Outfits-5

Five Steps to Styling a Fabulous Outfit

Do you find that the process of putting together your outfit each morning adds an additional ten to fifteen minutes to your morning routine? You’re not alone. Many of my clients complain that it takes them an inordinate amount of time to put together an interesting outfit that is a bit different to the same old same old.

I work with my personal styling clients to create new outfits from the items already existing in their wardrobes. Here are the five steps I use to style a fabulous outfit and that you can use every day to the same effect.

Continue reading “Five Steps to Styling a Fabulous Outfit”

Multi-Hyphen Style 8

The Ultimate Tucking Guide

I recently worked with a client who almost never tucked her tops into her trousers or skirts. When I asked her about this, it was clear she (wrongfully) believed that she had a tummy that she needed to hide and that by wearing her tops over her waistband she would hiding unsightly lumps and bumps.

In a few swift styling moves, I was able to prove her wrong. First of all, she had a lovely defined waist. And second of all, even those of us with a tummy will look much better with a strategic tuck of the shirt, than by trying to hide it with an untucked top, which can tend to look a little frumpy.

The power of a tuck can transform an outfit from frumpy to fabulous, and there is more than one way to skin that particular cat. Here are five tucking tips and styles you can experiment with to achieve vastly different outcomes: Continue reading “The Ultimate Tucking Guide”

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Eight Brands I Discovered on Instagram (and Love)

For all the (justified) bad press social media is getting lately, there’s also a lot of good that comes out of these platforms. For me, the most pleasantly surprising thing was the connections I have made with women all over the world who have a similar love of fashion to me. But it’s not just people I’ve connected with. Thanks to Instagram, I have also discovered brands that might not have come across my radar so early in their evolutions had it not been for the time I spent disappearing down an Instagram vortex or two, all in the name of research for my personal styling clients.

The fashion brands that stand out to me are the ones with a unique aesthetic, that don’t follow trends or that have a strong ethical standpoint. Here are eight of my favourites, ranging from the accessible to the more “aspirational.”  Continue reading “Eight Brands I Discovered on Instagram (and Love)”

Office Wear

Office Wear – How to make it interesting

Dressing for the office is tricky. As a personal stylist, I am always helping my clients to strike the right balance between professional but current, gravitas but approachable, office-apropos but authentic. It’s no wonder that many women’s default for office wear is to go for the safe option: outfits that are conservative and boring.

The problem with this is that dressing for work becomes a chore. It’s uninspiring and can leave you feeling a little empty and frustrated if, like me, you like to express who you are in the way you dress. Yet, how you dress for work is so crucially important to how you are perceived and how careers develop. So how do you inject personality and derive enjoyment into your work uniform? Continue reading “Office Wear – How to make it interesting”

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Elevated Basics – How to Super Charge Your Capsule Wardrobe

One thing my personal styling clients often ask me about is the capsule wardrobe. It’s a concept that was devised so that you have up to forty interchangeable “basic” pieces that can be combined in a number of configurations, maximising your outfit possibilities. Purists would say that it consists of ten basic, and very hard working, pieces. But because I get easily bored with my wardrobe, I would argue that it consists of up to forty pieces. And those forty pieces result in more outfits combinations that I care to mention. You can read my complete guide to the capsule wardrobe here.

Once you’ve mastered the concept of your capsule wardrobe, there’s more you can do to take it to the next level. To super charge your capsule wardrobe. Its about looking polished, stylish and above all else, interesting. And it’s all about elevated basics…

Continue reading “Elevated Basics – How to Super Charge Your Capsule Wardrobe”

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20 Australian Designers You Need to Know

Ten years ago, Australian designers did not register much on the world stage of fashion. Nowadays, Australian designers are taking on the fashion world and making a name for themselves among the very best.

Although I’ve lived in London for the last several years, so much of my wardrobe consists of pieces from Australian designers as I am continually drawn to their unique points of view, formed by a sun drenched environment, an outdoors lifestyle and an attitude that doesn’t take itself too seriously (but loves to add a little drama to an everyday frock).

Continue reading “20 Australian Designers You Need to Know”
Find Your Style

Find Your Style

Fashion is a means of communicating without having to say a word. Whether you are interested in fashion or not, your choice of clothes says so much about you. Your outfits reflect your personality and can often reflect your mood. 

A lot of my clients have the foundations of a fabulous wardrobe, but have not accumulated the pieces in a coherent way to create an overall, consistent image or style that they are comfortable and confident with. They accumulate a mish-mash of beautiful pieces, but have no way of drawing them together to embody a coherent style that represents how they want to convey their personality.

As a personal stylist, I work with my clients in depth to identify the style that reflects them and their lifestyle, as well and ensuring they are choosing items that work best for their body type and colouring.

Not everyone can invest in a personal stylist, but there are some things you can do yourself to find your style, and give you some structure to your shopping each season.

Continue reading “Find Your Style”